Mark W.
Real Estate Agency
Brisbane, AU
AI handles what used to take our team hours every day. Listings, emails, market research β it's all automated now.
A rental book of 1,600+ properties. Listing copy, inbound email, market research.
Sydney Β· for businesses with staff Β· fixed price
In two weeks, one of your processes
runs on AI. Then we leave.
We work inside your operation rather than delivering to it from outside. What gets built is yours, and your people are using it before we go.
What it costs
A diagnosis
AUD $29060 minutes
Your first workflow
AUD $6,0002 weeks
The ones after that
From AUD $6,000 a workflowOne workflow at a time
- Five products we run ourselves
- Research background at NICTA, now CSIRO
- We host Vibe Thursday, weekly in Sydney
Your rulesTaught to it, one at a time.
- Quotes over $50k come to me first
- Existing customers get an answer same day
- Check stock before promising a date
- Measure before telling them it fits
Trusted by businesses across industries
Real Estate AgencyBrisbane, AU
IP Consulting FirmTexas, US
Specialty RetailerUnited States
Supply Chain ConsultancyPerth, AU
Real EstateLogisticsProfessional ServicesE-commerceBeauty & Fitness
You've been here twice before
Digital transformation. Then short-video marketing. Now AI.
- Failed
Digital transformation
Brought in a consultancy. Signed off, paid, waited.
High fees. A system nobody recognised.
- Failed
Short-video marketing
Hired an agency, or sent a few graduates to training.
No followers, no leads. βOur industry can't do this.β
- Now
AI
Considering the same move: find someone to own it.
Same shape. Same outcome, unless one thing changes.
Neither time was it that you couldn't do it. Nobody told you this one can't be handed off.
The people who made short-video work made it themselves β the founder on camera, not the agency.
The path
Four steps. Most owners are on step two, and there's a wall after it.
Personal
Talking to AI
You ask it things. It drafts and looks things up.
Getting good at it
Saved prompts, a few agent templates. It feels like progress.
A day to learn
The wall
Steps 1 and 2 made one person faster. Nothing reached a process, or your P&L.
Company
Handing work over
The team uses it. Rework, and real savings.
Teaching it your rules
The judgment in your best people's heads, written down.
Up to a year β and all of the value
Only step one is a technology problem. The other three are management problems, which is why this isn't an IT project. It's yours.
What the far end looks like
Your staff work the way they always did. They ask; the AI already knows how your company does it. Nobody had to learn a new tool.
What you can buy
Three things. Each one says when we leave.
You've been sold to before, so here is the whole ladder with the prices on it. Most people should start on the first rung.
01
A diagnosis
AUD $290
Plus GST. Credited in full against whatever you book next.
Free to cancel or move up to two days before.
- How long
- 60 minutes
- What you get
- Where you're actually stuck β skill, workflow, or the way decisions get made β and which of the four steps you're standing on.
- What counts as success
- You know what to change next. Including if that means not hiring us.
- When we leave
- When the 60 minutes are up. The path is yours to take or ignore.
02
Your first workflow
AUD $6,000
Plus GST. A fixed price, not an estimate.
- How long
- 2 weeks
- What you get
- One workflow running on your own systems, plus your company's rules written down where a person or a machine can read them.
- What counts as success
- It keeps running through a week we aren't there.
- When we leave
- The day it runs without us.
03
The ones after that
From AUD $6,000 a workflow
Plus GST. Counted in workflows, never billed by the month.
- How long
- One workflow at a time
- What you get
- The next workflow, then the one after β and somebody inside your business who can do the next one without calling us.
- What counts as success
- You stop calling us.
- When we leave
- Build it, teach it, leave.
Why the second rung is deliberately small
Two weeks and one workflow is the smallest thing that can still prove something. If we opened with three months and $40,000, you would have to trust us before you had any reason to. This way you don't.
How we work
We don't do your AI for you. We sit next to you and do it with you.
The last two didn't fail because the consultants were bad. They failed because the job got handed off.
During the workAfter we go
Handed off
They leave. Nobody inside can maintain it.
Worked alongside
Your people were already using it. It keeps running.
- Where the owner sits
- Signs off and waits
- In the room, using it
- Who knows the trade
- They study it, then report
- You do. We never tell you your business
- What you're left with
- A deck and a go-live
- A running process, and your rules written down
Where we fail
Our failure mode is leaving too early β pulling out before a habit has formed inside your team. If we've done this right, you should be bored of us before we go.
One thing we won't tell you
In the near term, AI saves time, not headcount. You can't lift out a middle manager, and you can't lift out whoever runs a function. What genuinely changes is how big a business the same people can carry.
The industry name for this is a forward deployed engineer: our engineer works inside your operation rather than delivering to it from outside.
Clients
What they asked us to take off their plate
Anonymised at their request: what each of them said, and the shape of the work.
Ryan H.
IP Consulting Firm
Texas, US
We went from spending hours on emails and scheduling to having AI handle it all. Response time went from hours to minutes.
A specialist IP practice. Email, scheduling, background research.
Kevin M.
Specialty Retailer
United States
Our lead generation completely transformed. AI qualification means we only talk to serious buyers now.
Inbound enquiry qualification, so sales starts with buyers actually in market.
Daniel L.
Supply Chain Consultancy
Perth, AU
LinkedIn outreach, content creation, B2B lead gen β AI does in a day what used to take us a week.
A long-standing logistics consultancy. Outbound research, outreach drafting, content.
Your industry
AI built for how your business actually works
- Respond to listing inquiries instantlyAnswered in under a minute
- Auto-generate property descriptionsDrafted, you approve
- Qualify buyer/renter leads automaticallyScored before you call
- Send tenant communications & remindersSent on schedule
- Generate market reports from live dataPulled from live data
An Australian agency with 1,600+ properties under management. Listing copy, inbound email and market research moved across.
See AI for Real EstateWhat we've written
Read how we think about it first
Before anyone rings anyone. Whether a firm understands your problem shows up faster in what it writes than in what it says about itself.
Why us
We're not a consultancy that read about this.
Our method is published in full
The whole approach β the four steps, the four kinds of work, the four walls, and the places we've broken things ourselves β is on this site for free. You can judge it before you speak to anyone.
We host Vibe Thursday
A weekly in-person gathering of AI practitioners in Sydney β four events run and counting. Founders, operators and builders in a room every Thursday morning.
Research background at NICTA (now part of CSIRO)
Australia's national ICT research centre, since merged into CSIRO.
We run five products ourselves
A small team, five products running live. We use AI on our own work every day, so we know where it holds up, where it falls over, what it costs, and which vendor sentence is a trap.
Before you ask
The questions that actually stop people.
Will you end up as our outsourced IT department?
No. Every rung above states when we leave, and that is the actual commitment. We build one thing, teach your people to run it, and go. We don't run your accounts and we don't charge a monthly fee for being on call.
Are we too small for this?
A one-person business is a normal client here. The first workflow is the same size whether you have one employee or forty β it's one workflow.
Is this going to cost people their jobs?
Not in anything we scope. We move repeated work β the same sentence typed again, the same file moved again β and that is time, not a role. You can't lift out whoever runs a function, and we don't try. What changes is how big a business the same people can carry.
What happens to our data?
Your systems of record stay yours, under your own logins β we don't move your business onto anything of ours. A workflow that calls an AI model does send text to that provider to get an answer back, the same way your email already passes through one; we'll tell you exactly which providers yours touches before it's built. What we write down about how your business works is a document you own, and you keep it whether or not you work with us again.
We tried this before and it didn't stick. Why would this be different?
Usually because the work got handed off β somebody built it, presented it and left, and nobody inside could maintain it. The whole shape above exists to stop that: your people are using it while we're still there, so by the time we go it's already a habit.
What if you tell us AI isn't the answer?
Then that's the diagnosis, and you spent AUD $290 to not spend AUD $6,000. Not every business has a workflow worth handing to a machine yet.
Start where you actually are
Three ways in, and you can take two of them without speaking to us.
You've been sold to before. Start with whichever one you'd actually do this week β the first two cost nothing.
- No commitment
Find out which step you're on
Ten questions, two minutes. You get your position on the path and the single next action for it.
Take the self-check - Low commitment
Come to a Vibe Thursday
Free, weekly, in Sydney. Real people, real half-built things. No pitch β we host it, we don't sell at it.
See the next one - When you're ready
Book a diagnosis
60 minutes, AUD $290, credited in full against whatever you book next. Worth doing once you're at step three or four β when there's a real process to put on the table.
Book a diagnosis